
Turning dirty water into wine.
Bryan Jack is a fourth-generation Austin songwriter whose debut album The Marfa Drive — an 11-song Americana record recorded in Austin and Driftwood — was released in March 2026 to a sold-out showcase at the Cactus Cafe. The album features contributions from touring musicians with Hayes Carll and Robert Earl Keen, and the writing and storytelling draws comparisons to the authenticity of Guy Clark, the gravitas of Mickey Newbury, and the whimisical storytelling of Ray Wylie Hubbard. "Lightning Lane" was named Publisher's Pick at the Austin Songwriters Group Symposium and has placed in national songwriting competitions alongside songs from the same record. The Marfa Drive has generated over 100,000 streams across the U.S., UK, and Australia without label representation.

Fourth-generation Austin native. Bryan was raised on Austin City Limits, campfire songs on the Guadalupe River, and the Texas storytelling tradition of Guy Clark, Townes Van Zandt, Robert Earl Keen, and Ray Wylie Hubbard.
Bryan Jack is a troubadour in the oldest sense of the word — writing songs about real life, for real people, in real rooms.

Before he packed Cactus Cafe on a SXSW Thursday night in Austin, Bryan built a targeted Austin audience of 5,000–8,000 people using organic content and Meta digital advertising — starting months before the show.
He runs his own geo-targeted campaigns, fan-finder ads, and streaming strategies through the Meta Business Suite. When he's booked in a new market, he starts building that market's audience before he arrives.
Book him early, he'll do the work.

Over 100,000 streams across the U.S., UK, and Australia — built independently through targeted digital campaigns, organic content, and fan-finder advertising. No label. No playlist placements. Just work.
March 12th, 2026 - Album Release Party

The Saxon Pub - Austin, TX
BMI Songwriters Series

The Cactus Cafe Austin, TX
album release night from left to right:
Will Dupuy - South Austin Jug Band / Fennario Flats
Greg Skalka - aka 6stringer
Volney Campbell - cowriter
Bryan Jack
Matthew Payne - songwriter
BOOKING & PRESS
For booking, festival consideration, and press inquiries:
themarfadrive.com/epk

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